Amazon FBA, or Fulfillment by Amazon, is a game-changer for online retailers. By outsourcing the storage and shipment of goods, sellers can reduce their operational costs, improve their delivery times, and increase their reach to new customers. In recent years, Amazon FBA has become increasingly popular, with more and more retailers seeing the benefits of this service. In this blog, we’ll explore the importance of Amazon FBA and why its figures have increased over the years.
First and foremost, Amazon FBA provides access to Amazon’s vast logistics network. With over 75 fulfillment centers located across the world, Amazon FBA allows sellers to store their goods in locations close to their customers. This means that goods can be delivered faster and more cost-effectively, improving the overall customer experience. Additionally, Amazon FBA offers two-day shipping for Prime customers, which can help to increase a product’s visibility and sales.
Another reason why Amazon FBA has become so popular is that it allows sellers to reduce their operational costs. By outsourcing the storage and shipment of goods, sellers can free up their time and resources to focus on other areas of their business. Additionally, Amazon FBA takes care of customer service and returns on behalf of sellers, further reducing the workload and allowing retailers to focus on what they do best – selling.
In terms of figures, over 2 million sellers use Amazon FBA globally and over 50% of Amazon’s total unit sales come from FBA sellers. These figures are a testament to the popularity and success of this service and show that more and more sellers are realizing the benefits of using Amazon FBA.
Amazon FBA is also available in Australia, allowing Australian retailers to access Amazon’s vast customer base. By using Amazon FBA, Australian sellers can benefit from Amazon’s global logistics network and reach customers around the world. Additionally, Amazon FBA provides Australian sellers with the opportunity to sell their goods on the Amazon platform, giving them access to a large and growing customer base.
Storage is an important consideration for online retailers, and Amazon FBA provides a cost-effective solution. With Amazon FBA, sellers only pay for the storage space that they use, and there are no upfront costs or long-term commitments. Additionally, Amazon FBA provides 24/7 security for sellers’ goods, ensuring that their products are safe and secure at all times.
In conclusion, Amazon FBA is an important service for online retailers. By outsourcing the storage and shipment of goods, sellers can reduce their operational costs, improve their delivery times, and increase their reach to new customers. With over 2 million sellers using Amazon FBA globally, and over 50% of Amazon’s total unit sales coming from FBA sellers, it’s clear that this service is here to stay. Whether you’re an Australian retailer looking to expand your business or a global retailer looking to improve your delivery times, Amazon FBA is a service that you simply can’t afford to overlook.